If you want to promote and market your business in 2013 and beyond, you need to be delving into the world of social media marketing.
Twitter and Facebook; LinkedIn and Google+; these are just some of the ways you should be getting social and networking with your customers, prospects and suppliers. Social signals are starting to have increased impact Continue Reading... Mastering Social Media Marketing for B2B
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If you want to promote and market your business in 2013 and beyond, you need to be delving into the world of social media marketing.
Twitter and Facebook; LinkedIn and Google+; these are just some of the ways you should be getting social and networking with your customers, prospects and suppliers. Social signals are starting to have increased impact Continue Reading... 
Facebook, the social networking giant, is one amongst the best and the most innovative social channel in the world. Facebook has proved to be an effective marketing strategy for businesses to connect with their targeted audience, build relationships and promote their products.
Facebook constantly comes up with creative ideas to make www.facebook.com, 
Facebook has over 1 billion users, about 240 billion photos and more than 1 trillion connections. Recently, Facebook announced that it will introduce its new search feature - Graph Search. Which begs the questions: what is Facebook Graph Search? How will it affect your Facebook business page? And how can you optimize for it?
Written by Tanya Hansen
This 
Marketing practices have evolved considerably in recent times, as businesses have looked beyond the quest for profit and instead sought to empower consumers as a part of their brand. Social media has played a huge part in this drive, and the mediums compatibility with experimental marketing is at the forefront of this evolution.
Written by Lewis 
It is an overlooked fact in when talking about Social Media Marketing that there needs to be a specific purpose to your efforts.
Every place you look on the internet you will find people telling you how important it is to have a large and active presence in the social media outlets. Tens of thousands of articles have been written explaining how to 
At last, it’s been done- A simple, proven social media ROI (smROI) calculation for both B2B and B2C marketing efforts. Though this formula has been the bane of marketers for the past decade, we can now begin to quantitatively analyze the variables and bridge the gap of obscurity that has typically marred social media marketing.
Social Media Return 
For some businesses, event marketing comes naturally. They have the resources to throw a bunch of money at 3rd parties and the promotions take care of themselves. They’ve done it before, they know the drill and they know it will work.
For the rest of us, event marketing is a timely endeavor and a risky use of precious time where the returns aren’t 
The Problems
Do you ever feel like your tweets and updates fall into a black hole, never to be seen again?
Does your idea of building a following consist of spamming your entire friend list with a plea to like your page and share it with their friends?
Are you never retweeted, and do your new followers always seem to have an xxx in their 
Whether you have a Klout score of 83 or 38 followers on Twitter, if you’re into social, you’ve probably thought about using a social suite.
From Hootsuite to Eloqua, there are many providers trying to tap into this billion dollar industry and they’re quick to smother you with data and case studies about how their software can increase this, 
So you want to be the next blogging superstar? I don’t blame you- it’s a great way to start a career, get noticed and show some passion about your industry. Maybe you’ve already started blogging, but you can’t quite gain enough momentum to reach the escape velocity of the blogosphere black hole- a place where content is lost, not shared.
Luckily